Affiliate marketing
Affiliate marketing, from both sides of the deal.
Side A
Publisher & media buyer
We buy traffic and promote performance offers across many verticals, paid on CPA, CPL, CPS, RevShare or hybrid terms.
- Offers sourced from affiliate networks and direct advertiser relationships
- Campaigns across search, social, native, programmatic, push and in-app
- Prelanders, advertorials and landing pages tested for each angle
- Compliant creatives — no fake claims, no misleading urgency
- Quality-first: we optimize for conversions the advertiser keeps
Side B
Program management for advertisers
We set up and run your affiliate program so partners can promote you reliably — and you only pay for real results.
- Tracking platform setup, offer pages, payout rules and caps
- S2S postbacks, pixels as fallback and sub-ID mapping
- Partner recruitment, onboarding, creatives and compliance rules
- Fraud prevention, validation and reconciliation before payouts
- Clear reporting by partner, sub-ID, offer and creative
Payout models
The models we work with
Cost per action
Paid when a defined action happens — a sign-up, trial, deposit or other agreed event.
Cost per lead
Paid per qualified lead that meets the offer’s validation and consent rules.
Cost per sale
Paid on completed purchases, usually as a fixed amount or percentage.
Revenue share
A share of the revenue a referred customer generates over time.
Cost per install
Paid per verified app install, often with post-install event goals.
Blended terms
A mix — for example CPA plus RevShare — agreed per offer.
Verticals
Offers across many verticals
We choose offers we can promote honestly and compliantly. Every offer’s claims, pages and terms are reviewed before launch.
Tracking & postbacks
Every conversion, matched.
Server-to-server postbacks tie each conversion to the original click ID — so payouts, optimization and reporting all use the same truth.
- 1
Click. The tracker issues a unique click ID and records source, sub-ID and creative.
- 2
Landing. Prelander and offer page carry the click ID through every step.
- 3
Conversion. The advertiser records the action against that click ID.
- 4
Postback. A server-to-server call reports the conversion back to the tracker — no cookies needed.
- 5
Reconcile. Conversions are validated and reconciled before payouts.
Tracker
Fraud prevention
Protecting every payout
Bad traffic costs everyone. These controls run on the campaigns we buy and the programs we manage.
Bot & click-fraud filtering
Known-bot, data-center and suspicious-behavior traffic filtered before it reaches the offer.
Duplicate & velocity checks
Repeated clicks, conversions and submissions caught by device, IP and identity signals.
Device & IP reputation
Risk signals scored per click so bad sources are visible fast.
Conversion-time analysis
Click-to-conversion timing and pattern checks flag unnatural behavior.
Anomaly alerts
Spikes in volume, conversion rate or geo mix trigger alerts for review.
Source-level controls
Sub-ID and placement blocking, caps and pauses applied in minutes.
Creative, CRO & scaling
Test fast. Scale carefully.
Creative production, prelander and landing page testing and conversion optimization feed a simple, disciplined scaling loop.
- Static, video and UGC-style creatives from our in-house studio
- Prelander vs. direct-link tests for every new angle
- Landing page CRO: speed, structure, forms and trust
- 01
Test
Small, controlled budgets across angles, prelanders and placements to find signal quickly.
- Angles
- Prelanders
- Placements
- 02
Validate
Confirm conversion quality with the advertiser — not just volume — before spending more.
- Quality checks
- Postback reconciliation
- 03
Scale
Increase budgets step by step, duplicate winners to new placements and refresh creatives before fatigue.
- Budget steps
- Creative refresh
- 04
Diversify
Extend proven funnels to new channels and geos so results don’t depend on a single source.
- New channels
- New geos
Compliance is part of performance
Short-term wins that break rules end in lost accounts and lost partners. We build compliance into every campaign.
- Clear advertising and affiliate disclosures
- No fake reviews, endorsements or claims
- Offer terms, brand-bidding rules and caps respected
- Email and SMS only to consented contacts
- Suppression and opt-out lists honored
- Platform advertising policies followed
FAQ
Affiliate questions
Let’s grow your affiliate revenue.
Tell us what you’re working on. We’ll reply with clear next steps — usually a short call, then a written proposal.